IYK

helps brands, 

artists, 

and creators

bridge the physical

and digital worlds.

IYK inspires people to live in the moment by bridging immersive digital and physical experiences.

Our products verify IRL ownership and attendance, empowering you to create new experiences.

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NFT.NYC 2021 Scavenger Hunt

NFT NYC attendees redeemed NFTs through discovery of IRL puzzle pieces made using Powered by IYK* Discs. Each NFT was an in-game jigsaw piece and solving the puzzle allowed you to redeem multiple prizes.

VÉRITÉ Tour

Fans claimed free attendance NFTs using Powered by IYK* Discs on VÉRITÉ's Fall 2021 Tour. The NFT allowed fans to comment on a gallery and win signed photos, while VÉRITÉ collected emails, ETH addresses, and personal messages.

Index Coop x BanklessDAO $GMI Hoodies

A hoodie to commemorate the launch of the $GMI index. Each hoodie is permanently linked to an NFT that can be claimed by physical possessors in perpetuity, as well as a one-time claim of a $GMI token.

We give you the tools to launch next-level activations and identify your biggest supporters.

  • Tokenized Apparel
  • Authenticated Guestbooks
  • IRL Minting
  • Targeted Rewards

See something you like or want us to build something custom for you? Let’s talk.